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Social Media Marketing Course Delhi

SOCIAL MEDIA MARKETING TRAINING INSTITUTE DELHI


Our SMM - Social Media Marketing course curriculum covers not only theoretical but also live projects from industry leading search marketing experts who provide practical live projects. We have designed this SMM course to the ones who want to impart knowledge and interested in making career in SEO, PPC, SMM and Digital Marketing field. Our SEO course is ideal for anyone involved in online business from copywriter to web masters, entrepreneurs and small business owners in building a successful business online.

Introduction to Social Media Marketing

  • Understanding social media
  • Why social media is important for your business
  • How to use social media to build your brand
  • Overview of social media goals and opportunities
  • How to gather feedback about your customers through social media
  • Understanding your social media options
  • The Difference Between Web 1.0, web 2.0 and Web 3.0
  • Intro to social media tools and applications in business
  • Social Media Optimization Overview
  • Social Media Optimization Techniques
  • Search Engine Guidelines
  • FAQ

SOCIAL NETWORKS

  • Defining Social Networks
  • Social Networking Sites
  • Optimizing Content for social Networking Sites
  • Social Bookmarking and its relevance
  • Finding and Following “Tribes” in Online Social Networks
  • FAQ

BLOGS / MICRO-BLOGS For BUSINESS

  • Defining Blogs, Blogging
  • Creation of Blogs (blogspot, wordpress, TypePad
  • Understanding of Corporate blogs
  • Promotion of Blogs
  • How to meet the challenges you'll face in starting your own blog
  • How to implement best practices, including tips for grabbing attention and tactics to avoid
  • How to craft the perfect pitch to get your message heard  and shared by other bloggers
  • What makes a corporate blog successful, and examples of blogs done right
  • Onitoring and Analyzing Blogs
  • Blog Comments and Blog Creation
  • Link Wheel Creation through several Blogs

TAGS AND TAGGING

  • Introduction to Tags and Taggining
  • Organizing Information: Hierarchical vs. Tagging
  • Create Cloud Tags
  • How Tagging Helps Get Content Viewed
  • Cloud Tagging and its relevance
  • Internal Tagging
  • FAQ

Viral Marketing

  • Rules of  Viral Marketing
  • viral marketing common formulas that generate success
  • How to get free ad space to promote your message
  • How to make your message concrete in the minds of your consumers
  • How to tap into emotions to get better results
  • Viral Marketing Strategy

You Tube

  • Defining Podcasting
  • Audio vs. Video
  • How YouTube works
  • Advantage of YouTube as a social media marketing tool
  • How to best leverage video embedding
  • How to make YouTube the center of your video marketing efforts
  • How to increase the likelihood that a video will "go viral"
  • How to identify the opinion leaders in your niche
  • How to use YouTube Insight for useful video analytics

REALLY SIMPLE SYNDICATION (RSS)

  • Defining RSS
  • Benefits and Reasons for using RSS
  • How does RSS work
  • Difference between atom and rss
  • Create RSS Feed and submission
  • Rss Feed,  RSS readers
  • The Difference Between RSS and E-mail Marketing

USING FACEBOOK

  • Introduction to Facebook: The Basics
  • Establishing a Business Presence
  • Facebook Advertising
  • Facebook Apps
  • Facebook Marketing Strategy
  • Using Facebook to Develop Communities
  • Facebook business strategies that work
  • Building your fan base on Facebook through fan pages
  • How companies are using Facebook to interact with their customers
  • How to use Facebook to build links to your website
  • Leveraging advertising options on Facebook

USING TWITTER

  • Introduction to Twitter: The Basics
  • Establishing a Brand Name
  • Twitter Marketing Strategy
  • The tools available to help you market your business on Twitter
  • URL shortening services
  • How to search Twitter for keywords relevant to your business
  • The business goals you can -- and should -- set up and achieve by using Twitter
  • How you as a small, medium, or large business can successfully utilize Twitter

USING LINKEDIN

  • Introduction to LinkedIn: The Basics
  • Establishing a Corporate Presence
  • realistically expect to get out of LinkedIn
  • Growing and managing your contacts in your LinkedIn network
  • How to start and join groups to enhance your networking opportunities
  • How to create events in LinkedIn
  • LinkedIn Marketing Strategy
  • FAQ
Social Media Marketing Course Fees

Course Fees: 15,000 INR
Class Duration: Monday - Friday (Regular - 2 Hours) Saturday - Sunday (Weekend- 3 Hours)
Course Duration: 1 Month (Regular) and 1.5 Months (Weekend)
Timings: 9:00 AM - 8:00 PM All 7 Days Open

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